"Take a new look at Tudor" was the slogan in the 1990's advertising their very classy Monarch line. A discontinued series from Tudor dress watches, these watches feature a clean dial design with classic numerals, a coin edge bezel, Rolexesque bracelet, and Tudor-enhanced ETA quartz movements. Though the Monarch was not a strong commercial success, which makes pre-owned examples rarer today, its influence can still be seen in Tudor’s modern dress watches, the Style line.

Measuring 37mm without the crown by 41mm in diameter, it is essentially the same size as a Datejust.

If you're not familiar are not especially acquainted with watches from Rolex's Tudor brand they are similar to Rolex in design and construction, but utilize different movements. The brand has experienced a strong revival in the last decade in both the new and the collector market, and certain vintage models have skyrocketed in value.

When Rolex launched the Tudor brand in 1945, they strongly intended that the public perception of its quality had to equal that of Rolex. To achieve this lofty aim, until the mid-1990's, Tudor watches featured Rolex cases and crowns, and, until 1971, Rolex bracelets.

This Certified Pre-Owned Monarch is in beautiful original condition accompanied by its original boxes and polishing cloth. On the wrist it presents as just short of mint. Its case shows remnants of wear to the unpolished back from the bracelet contacting it. The top of the case has only slight remnants of wear which could be polished out. The unpolished 18K bezel is very nice. The bracelet presents as better than near mint.

A watchmaker has installed a new battery and we have meticulously detailed it making it ready for immedate enjoyment.

Included with the purchase is a one-year C.O.T. international warranty on the movement and its function and a custom printed Connoisseur of Time Certificate of Authenticity.

• Country of origin: Switzerland
• Maker: Rolex/Tudor
• Model: Monarch, Ref. 15633
• Serial no.: 663,655
• Year made: 1990's
• Functions: Hours, Minutes, Quick-Set Date, Sweep Seconds
• Designed for: Men
• Case material: Stainless steel and 18K gold
• Case markings (outside): 15633, 663655
• Case condition: On the wrist it presents as just short of mint. Its case shows remnants of wear to the unpolished back from the bracelet contacting it. The top of the case has only slight remnants of wear which could be polished out. The unpolished 18K bezel is very nice.
• Dimensions: 37mm without the crown by 41mm in diameter
• Dial: White, black Roman numerals, outer minute/seconds divisions, aperture for the date, original, mint condition
• Hands: Original, luminous gold 'batons'
• Movement type: Tudor quartz
• Band: Original integrated stainless steel and 18K gold Tudor bracelet, ref. 50183, fits a wrist up to approx. 7.75 inches, presents as near mint plus with a few remnants of wear and little stretch
• Crystal: Sapphire, mint condition
• Servicing: A new battery has been installed.
• Warranty: 1-year international warranty. Please email concierge@cotwatches.com for details. Your watch is important to us, and we will take care of it for its lifetime. We provide the best after sale care in the business with an experienced team of watchmakers both of whom each have over forty years of experience and a large number of parts.
• Box/Papers: BOX - Original boxes and polishing cloth; PAPERS - Custom printed Connoisseur of Time Certificate of Authenticity
• Returns: 7 days full refund. 100% satisfaction guarantee

We offer a 100% satisfaction guarantee for all of our watches. If you are in any way unsatisfied with the watch we will fully refund the purchase price anytime within 7 days after the watch has been received. Our goal is to exceed our client's expectations throughout the buying experience.

All watches are packaged carefully and mailed double boxed in specially constructed, reinforced shipping boxes designed for high value items. All watches are sent fully insured with signature required. Most of our domestic shipping is done through FedEx. At times we will also use USPS Express Mail, and we can accommodate most requests for your preferred carrier. International shipments are sent USPS International Express Mail or FedEx.

The purchase price will be the declared value of the merchandise on any required customs forms. The payment of all customs duties, tariffs, and taxes are the responsibility of the buyer.

Also note that water resistance of vintage watches can no longer be guaranteed and is not covered under the watch's warranty. We do not recommend getting a vintage watch wet, even one that was originally designed to be waterproof.

To get an idea of how this watch will look on the wrist, please use the Watch Sizing Guide